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Anybody Wanna Trade(mark)?

One aspect of protecting your intellectual property is making sure that nobody can copy your work and claim it for your own. The main ways of doing that is via patents, copyright, and trademarks....

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Me And the Boys

Recently I’ve been participating in Sprint planning with the guys at my Funnelcake development team, Project Ricochet. The Sprint planning meetings are weekly video conferences in which we go over the...

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A New Beginning

You, the readers of this blog (both of you!), have come to know these pages as the story of my travails in starting a new business. I’ve presented the ups and downs of startup life from the first...

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Funnelcake Submitted to Apple

Good news – our Funnelcake app has been submitted to Apple for review! As you know if you’ve followed this blog, it’s been a long road to get to this point, so it’s very exciting to think that we might...

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Unavoidable Delays

Darn! The release of Funnelcake to the App Store is going to be delayed. The problem is that the introduction of iOS 8 by Apple caused some parts of our app to break and the breaks are bad enough to...

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Funnelcake Released!

Funnelcake has been released from its’ bondage and is in the App Store! Here at Limulus Systems, we couldn’t be more excited that the app is finally available for iPhone. Now you can create your...

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How is Funnelcake?

Now that Funnelcake for iPhone is out, we want to know what people think about it. What do you like best about it? What is the worst thing about it? How will you use it? We’ll be doing formal usability...

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Funnelcake Marketing Progress – Social Media 1

It’s been quite a while since the last post, and a lot has happened since then. The biggest thing is that Funnelcake is released to the App Store and is functioning well enough that further development...

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Funnelcake Marketing Progress – Reviews

In the last post, I described the beginning of our marketing effort, creating a presence on social media. The second thrust of our marketing plan has been to get some reviews on the web. Everybody else...

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Marketing Out of the Building

Now that our Funnelcake app is in the App Store, marketing is King. Long live the King! Unfortunately, our recent marketing efforts have not achieved the robust results that we wanted (see recent blog...

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